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The Crossed Cow is The Partners blog. A collection of views, opinions and inspirations gathered from the team behind the UK's most highly awarded brand consultancy.
Tag Archives: Innovation
Thinking beyond the letters
As the Festive Season fast approaches, unfortunately, if things continue on their current trajectory, it would appear that the famous ‘last posting date’ may have already passed. However, fret not, as deliveries of the important stuff – the parcels and … Continue reading
Posted in Brand Strategy, Brands, Business, Innovation, News
Tagged Application, Army, Art, brand, Business, Digital, Fashion, Future, GLA, History, Innovation, logo, Retail, Royal Mail, ted, trust
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Singh for your Supper
Michael Johnson wrote on his Thought of the Week “One of the ironies of life in design consultancy is that the projects that can take months, sometimes years and push the boundaries of brand identity can remain resolutely ignored by … Continue reading
Posted in Branding, Innovation
Tagged 2008, 2009, Art, Awards, Bangras, brand, Branding, Brief, Design, Design Week, Food, Identity, Innovation, Packaging, The Partners, Work
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Creativity is not an option
The Partners recently conducted research into how much value UK businesses place on ‘creativity’ as part of their strategy. As a result of this our Managing Partner, Jim Prior, has written an opinion piece for The Times today based on … Continue reading →