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The Crossed Cow is The Partners blog. A collection of views, opinions and inspirations gathered from the team behind the UK's most highly awarded brand consultancy.
Tag Archives: Google
Africa needs a re-brand.
Now I don’t know about you but that sounds like a tough ask.
Posted in Uncategorized
Tagged Africa, African, Branding, Design, Falklands Finest, Google, Marketing
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The wilderness downtown
In what can only be described as “showing off”, the guys and gals at Google have once again brought another technical tour-de-force music video to our attention, this time in collaboration with the hottest band around (and in the studio … Continue reading
Posted in Animation, Interactive, Social Media
Tagged Arcade Fire, Chrome, Experiments, Google, HTML5, Interactive
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50 penny for your thoughts
The reverse side of the UK’s new 50p piece, to commemorate the coming of the 2012 Olympics to London, features a crudely drawn high-jumper in mid-flight. By the standards to which we are generally accustomed, it’s a terrible piece of … Continue reading
Posted in Brand Strategy, Branding, Brands, Business, Design, Logos, Marketing, Strategy
Tagged 2009, 50 pence, 50p, Art, Bad, brand, Brands, Business, Coins, Conversation, Design, Designers, experience, Free, Fun, Google, haecceity, History, hypokeimenon, logo, Logos, London, Marketing, News, Olympic 50p piece, Olympics 2012, Paint, People, quiddity, ted, the National Gallery, Work
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First Impressions…
We know “the first impression” is the most important. We know about the power of branding and the importance of the brand message. So when an upscale pizza house decided to open a restaurant in the West Village (which is now … Continue reading
Posted in Design
Tagged brand, Branding, First Impression, Google, maps, New York, Retail, Signage
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Team TP did it!
At around 10am yesterday morning (after a lengthy wait gathered like cattle on Piccadilly) we, and 26,000 others, all shot off over the start line and ran our little legs ragged. Despite some unplanned toilet breaks and the glare of … Continue reading
Super8
After weeks of chasing fit people along the Southbank, it’s finally time for our BIG RACE! The Partners running team – Super8 – are running in the Asic’s British 10k Run this Sunday for Kidney Research UK. It’s a fabulous charity … Continue reading
Posted in Uncategorized
Tagged 10k, Art, Charity, Charity. Running, Google, London, maps, People, ted, The Partners, White
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Will you be there?
It’s that time of year when thousands of young efferfescent design students leap out of the colleges and universities, eager and hungry to show their off their potential to become the next Aziz Cami’s and Alan Fletcher‘s. What better a … Continue reading
‘Local’ design
Suzan Dann, our intrepid culture-vulture has nominated herself to inspire us, every fortnight, with design that has impressed her on her travels around the globe. Her first reportage comes from the Fragrant Harbour itself – Hong Kong. It was there … Continue reading
The inner stalker in us all
Google has finally launched Google Street View for us peeps in London. Street view is an enhanced view on their maps interface that actually shows you images of a location on the map in a 3d-ish world. It’s been available … Continue reading
Posted in Technology, The Partners
Tagged Art, Google, Greenhill Rents, iPhone, location, London, maps, The Partners
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Creativity is not an option
The Partners recently conducted research into how much value UK businesses place on ‘creativity’ as part of their strategy. As a result of this our Managing Partner, Jim Prior, has written an opinion piece for The Times today based on … Continue reading →