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The Crossed Cow is The Partners blog. A collection of views, opinions and inspirations gathered from the team behind the UK's most highly awarded brand consultancy.
Tag Archives: Brands
It’s time, for tea
Wistful and nostalgic aromas in the studio yesterday as we contemplated the imminent demise of Whittard of Chelsea, the latest in what could be a massive clearout of the UK high street’s weakest retailers. On reflection though, we realised that … Continue reading
Posted in Brands, Environment, Experience Design, Shop, Uncategorized
Tagged Brands, experience, Experiential, Food, logo, London, Retail, Shops, ted, Toilets
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“brands are part of the conversation”
Our friends at We Are Social are attending LeWeb’08 in Paris at the moment: “it is clear that L’Oréal have learned a lot over the past few years and it’s actually quite refreshing to hear brands such as L’Oréal talking … Continue reading
Posted in Advertising, Agency, Brand Strategy, Branding, Brands, Business, Marketing, Social Media, User Experience
Tagged 2008, Agency, Art, Blog, brand, brand experience, Branding, Brands, Business, Conversation, Digital, experience, Social Media
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Branding Tech Startups
So I’m keen to talk to people in the Tech Startup space about Branding. Questions like: How important is your Brand? How did you come up with it? How much do you spend on it? Do you see it evolving … Continue reading
Posted in Brand Strategy, Branding, Brands, Business, Digital, Technology
Tagged Art, brand, Branding, Brands, Business, Digital, logo, People, Products, Technology, ted
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Selling out?
With Ben & Jerry’s under Unilever and Howies under Timberland perhaps it was only a matter of time before we saw reports of Innocent (the bastion of independent spirit) merging with corporate brand giants. This week Marketing magazine reports on … Continue reading →