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Tag Archives: brand
A big cheer (quick update)
How quickly one can fall from grace. Last weekend I had to get the train down to the coast once again, so armed with my vouchers from National Express I approached the ticket desk at London Liverpool Street and asked … Continue reading
Posted in Uncategorized
Tagged Art, brand, experience, London, National Express, ted, trains, vouchers
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No time like luxury watch time
Some years ago, I treated myself to a Rolex watch with some inheritance money. I had been working on a project with Rolex shortly before and had somewhat fallen for the allure and myth of the ‘Explorer II’. As it … Continue reading
Posted in Uncategorized
Tagged Art, brand, Customer relationship, Luxury, Luxury watches, Rolex, ted, Work
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Coke’s Happiness Machine
A really lovely experience idea from Coca-cola. Just wish they’d been having ideas like this in the days when I was at university. Coke / Coca-Cola – The Happiness machine – (2010) 2:00 (USA) Via Adland TV
Posted in Uncategorized
Tagged adland, Application, brand, Coca-Cola, experience, Flash, Fun, happiness, ideas, play, Tools, Video, Viral
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A big cheer
It’s not often that I blog about someone having done something well (I am comfortable in my cranky, critical skin thank you) however I, uncomfortably, find myself in a position where I genuinely wish to offer praise and ‘props’ to … Continue reading
Posted in Brand Strategy, Branding, Brands, Business
Tagged Art, Bad, Blog, brand, experience, Flash, Fun, London, National Express, ted, trains, vouchers, Work
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Tiger, tiger
Mostly I argue that people are not brands. But in Tiger Woods’ case I make an exception. Because he has gone out of his way to make himself one, and he’s been taking everyone for a fool. When Tiger Woods … Continue reading
Hanging up on loyalty
This week Marketing magazine has published a round-table report on brand loyalty within mobile telecoms providers. As one of the many slaves to Apple who clamoured for an iPhone as fast as my legs could carry me, I was, once … Continue reading
Posted in Uncategorized
Tagged 48 Hours, Advertising, Art, brand, Brands, experience, GLA, iPhone, Marketing, Products, ted
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Arriving at the Nokia viNe Brand Design
Nice, though not by us! Nokia viNe Brand Design from James Temple on Vimeo.
Thinking beyond the letters
As the Festive Season fast approaches, unfortunately, if things continue on their current trajectory, it would appear that the famous ‘last posting date’ may have already passed. However, fret not, as deliveries of the important stuff – the parcels and … Continue reading
Posted in Brand Strategy, Brands, Business, Innovation, News
Tagged Application, Army, Art, brand, Business, Digital, Fashion, Future, GLA, History, Innovation, logo, Retail, Royal Mail, ted, trust
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50 penny for your thoughts
The reverse side of the UK’s new 50p piece, to commemorate the coming of the 2012 Olympics to London, features a crudely drawn high-jumper in mid-flight. By the standards to which we are generally accustomed, it’s a terrible piece of … Continue reading
Posted in Brand Strategy, Branding, Brands, Business, Design, Logos, Marketing, Strategy
Tagged 2009, 50 pence, 50p, Art, Bad, brand, Brands, Business, Coins, Conversation, Design, Designers, experience, Free, Fun, Google, haecceity, History, hypokeimenon, logo, Logos, London, Marketing, News, Olympic 50p piece, Olympics 2012, Paint, People, quiddity, ted, the National Gallery, Work
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Raging bull
I just wondered, in the wonderland of Twitter, if there was something deep and meaningful to be said about so many of the 19 million people that watched the X-Factor final last weekend now buying the RATM track. I was … Continue reading →