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The Crossed Cow is The Partners blog. A collection of views, opinions and inspirations gathered from the team behind the UK's most highly awarded brand consultancy.
Category Archives: Technology
Objectified
Hot on the heels of Helvetica the movie, comes a new feature length documentary from Gary Hustwit entitled: Objectified – a film about industrial design. It explores everything from the toothbrush to the latest tech gadgets and generally “cool” objects. The film investigates our relationship … Continue reading
Posted in Experience Design, Hardware, Product Design, Products, Technology, Toys
Tagged 2009, Art, Conversation, Creative, Design, Designers, Film, Fun, industrial, iPhone, iPod, Technology
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Fast Backwards?
I hate it when people moan about ‘copycat/rip-off design’… Usually, that is, because I believe that fundamentally all designers want to be original. I try and give the ‘benefit of the doubt’ or ‘assume ignorance’ whenever it’s possible to do … Continue reading
Posted in Brands, Design, Digital, Graphic Design, Logos, Marketing, Media, Motion Graphics, Technology, The Partners, Typography, Uncategorized, Video
Tagged Design, Designers, Fun, Identity, logo, People, play
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so while we’re talking about music…
I came across the Tenori-On via Ian at Crackunit. What is a Tenori-On you say? ‘Media artist Toshio Iwai and Yamaha have collaborated to design a new digital musical instrument for the 21st century, TENORI-ON. A 16×16 matrix of LED … Continue reading
Taking it outside
So a while ago we did a campaign for the National Gallery called the Grand Tour, based on the simple idea of taking art to the people, rather than the other way round. So it’s nice to see a similar … Continue reading
Posted in Architecture, Art, Design, Environment, Exhibition, Interactive, Technology
Tagged Art, Blog, Campaign, Design, Digital, exhibitions, Experiential, Grand Tour, History, Interactive, museums, People, ted, the National Gallery
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Fontsuffle for font geeks
This little app from FontSHop, FontSuffle looks kinda useful. What would make it very, very useful, is it it could do font regognition. ‘What’s that font’, fire up app, point camera, snap….. ‘Garamond’.
Posted in Technology, Tools, Typography
Tagged Apps, Digital, iPhone, iPod, Technology, Tools
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Branding Tech Startups
So I’m keen to talk to people in the Tech Startup space about Branding. Questions like: How important is your Brand? How did you come up with it? How much do you spend on it? Do you see it evolving … Continue reading
Posted in Brand Strategy, Branding, Brands, Business, Digital, Technology
Tagged Art, brand, Branding, Brands, Business, Digital, logo, People, Products, Technology, ted
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