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The Crossed Cow is The Partners blog. A collection of views, opinions and inspirations gathered from the team behind the UK's most highly awarded brand consultancy.
Category Archives: Experience Design
Word Up
In several recent conversations, I have found myself searching for a particular word. It is – take a deep breath – the word that describes a thing that is a part of a wider situation or concept, in which the … Continue reading
Posted in Brand Identity, Brand Strategy, Branding, Brands, Design, Experience Design, Social Media, Strategy, The Partners
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Globe-surfing
If you’re anything like me then you’re likely to spend an inordinate amount of your life plugged into a day-dream playing inside your (cavernous) head where you’re living out an
Posted in Environment, Experience Design, Media, Resources, Uncategorized, User Experience
Tagged #traveling, countries, exploring, Globe Genie, maps, Street View
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Safer cars = more dangerous drivers and other paradoxes
If you’ve ever wondered why you can spend an aeon in a traffic jam on a motorway with no apparent cause, why we’re so intolerant of each other when we’re driving and why we think it’s ok to speed but … Continue reading
Posted in Activism, Design, Environment, Experience Design, Uncategorized, User Experience
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iPad – the future of publishing?
After years of waiting, Apple and Steve Jobs have finally announced the worst best kept secret in gadget history – the iPad. Ever since Jobs and Co. created the iPhone, there has been intense speculation that Apple were going to … Continue reading
Posted in Digital, Experience Design, Innovation, Interactive, News, Product Design, Technology, User Experience, User Interface
Tagged Digital, experience, Future, Interactive, iPad, iPhone, iPod, News, Newspapers, Publishing
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All’s fare in love and transport
I recently had the pleasure of traveling North, and escaping the grime and congestion of London in favour of the…..errrr….grime and congestion of Manchester , in order to go and conduct a client presentation. When considering my journey, I flirted … Continue reading
One day all computers will be like this
Hi from Multitouch Barcelona on Vimeo.
Posted in Digital, Experience Design, User Experience, User Interface
Tagged Application, Flash
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Objectified
Hot on the heels of Helvetica the movie, comes a new feature length documentary from Gary Hustwit entitled: Objectified – a film about industrial design. It explores everything from the toothbrush to the latest tech gadgets and generally “cool” objects. The film investigates our relationship … Continue reading
Posted in Experience Design, Hardware, Product Design, Products, Technology, Toys
Tagged 2009, Art, Conversation, Creative, Design, Designers, Film, Fun, industrial, iPhone, iPod, Technology
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It’s time, for tea
Wistful and nostalgic aromas in the studio yesterday as we contemplated the imminent demise of Whittard of Chelsea, the latest in what could be a massive clearout of the UK high street’s weakest retailers. On reflection though, we realised that … Continue reading
Posted in Brands, Environment, Experience Design, Shop, Uncategorized
Tagged Brands, experience, Experiential, Food, logo, London, Retail, Shops, ted, Toilets
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Call to Arms
As The British Army, this week, launches a new interactive marketing campaign designed to allow potential recruits to see what life in the army would be like (whilst getting to play yet another Doom-style computer game), Marketing Magazine debated whether … Continue reading →