We haven’t shown much of our work (in fact, we haven’t shown any at all yet) on this here blog, so I thought it was time to buck the trend a little bit. The plan is to try and showcase some of the work that doesn’t always get to shine in the lime-light, and hopefully, you’ll get a bit more of a flavour as to what we’re about. Of course, look to our main website for all our latest credentials and news.
Davidoff Black & White
I’d like to start with this job as it recently hit the news by becoming a nominee at the 2008 Mobius awards, just missing out on best of show in brochures and books. Davidoff Black & White is a lavish and indulgent brand book designed to help inspire agencies and internal teams from around the World to understand the true relevance and opulance of this new luxury brand offering from Davidoff. The run-of-the-mill approach to brand books; ring bound folders or electronic pdf files, didn’t fit the bill — instead, we designed a beautiful case-bound book that looked more in place on a coffee table than in a office or studio. Rather than have page after page of what Black & White is and isn’t, we thought we’d let the book as an object, communicate it’s values through gorgeous photography.
Further to the news at the Mobius awards, the book has also won silver at New York Festivals and both the design and print catagories at the McNaugton Review. Here’s a little peak inside…
